Budweiser, Nationwide Rocked Twitter Throughout Tremendous Bowl XLIX

Budweiser (Anheuser-Busch) and Nationwide have been two of probably the most buzzed about advertisers on Twitter throughout Super Bowl XLIX, however doubtless for very totally different causes.

According to Brandwatch, there have been 197,800-plus Twitter model mentions of Anheuser-Busch from 6 p.m. to eight p.m. ET on Tremendous Bowl Sunday. Nationwide was second with greater than 161,one hundred mentions on Twitter in that timeframe.

This is a take a look at Brandwatch’s most talked about advertisers on Twitter through the Tremendous Bowl:

• Anheuser-Busch: 197,800+ mentions


• Nationwide: 161,one hundred+ mentions


• McDonald’s: fifty three,900+ mentions


• Doritos: fifty three,000+ mentions


• Coca-Cola: forty two,900+ mentions


• Skittles: forty one,600+ mentions


• Jurassic World: forty,300+ mentions


• Microsoft: forty,one hundred+ mentions


• Pepsi: 32,900+ mentions


• Nissan: 28,300+ mentions

Whereas Budweiser tugged on the heartstrings of hundreds of thousands that includes the signature Clydesdale horses coming to the rescue of a lost puppy, Nationwide had arguably probably the most controversial advert spot in the course of the Tremendous Bowl. While the commercial — that includes a younger boy speaking about all the life experiences he’ll by no means have as a result of he has died from an accident — was meant to unfold consciousness of preventable accidents, it struck a dark tone with many viewers.

This is a take a look at how Twitter customers talked concerning the advertisers over time:

This is a take a look at the highest mentions on Twitter involving Nationwide, together with a reference to Drake:

Readers: What do you assume was the most effective advert through the Tremendous Bowl? The worst?

Picture courtesy of Budweiser on YouTube.

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