Fb launched extra statistics on Super Bowl XLIX, this time from its Facebook IQ unit, which named its infographic (under) “The Huge Gathering XLIX,” based mostly on its discovering that eighty five % of U.S. customers deliberate to observe the sport with different individuals.
Fb IQ additionally discovered that:
- Greater than sixty five million Fb customers worldwide mentioned Tremendous Bowl XLIX on the social community, producing some 265 million posts, feedback and likes.
- sixty three % of customers stated the most effective a part of the occasion is the get together, the commercials or the halftime present, whereas simply 37 % cited the sport itself.
- 87 % of Tremendous Bowl-associated posts within the U.S. have been made by way of cellular units.
- The highest natural native video seen on Fb Sunday featured comedians/actors Kevin Hart and Will Ferrell, whereas probably the most-seen video ad was “Shock Scream” from Discover.
- Probably the most-talked-about matter throughout Tremendous Bowl XLIX was the sport itself, whereas the advert-associated hashtag with probably the most quantity was #likeagirl.
Fb IQ additionally provided the next takeaways for entrepreneurs on Fb trying to rating on Tremendous Bowl Sunday:
- “Go large” and prolong your attain: Fb is a key on-line vacation spot for individuals watching the sport. Manufacturers promoting on TV through the Huge Recreation can use Fb to increase the attain of that funding
The post INFOGRAPHIC: Tremendous Bowl XLIX was ‘The Massive Gathering XLIX’ on Fb appeared first on DICKLEUNG DESIGN 2014.
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