Bringing heritage, custom and youth with this latest challenge from Anagrama, El Tinieblo. A stupendous design for Mezcal that brings the colour black in its full glory. The design focuses on antlers all through. The glass bottle is embossed with antlers proper within the entrance of the bottle. A design that’s easy and really pretty!
“El Tinieblo” is a premium artisan mezcal of Mexican origin that’s distributed internationally. The model has additionally been prolonged to a restaurant, impressed by the cultural and historic richness of the mezcal custom. The naming for “El Tinieblo” emerges from a land property in Tamaulipas, México whose tales and legends give the model its character, positioning the mezcal as conventional but unconventional and younger spirited.
Our branding proposal implements an icon that references the white-tailed deer discovered within the area, thus adopting the model’s origins to enrich the remainder of the model with a mysteriously darkish sensation that maintains magnificence and a contemporary distinction.
The bottle redesign takes the normal context of artisan mezcal and displays it by way of small gestures of basic labels which are reinterpreted in a up to date fashion, such interpretation is strengthened with a basic emboss of the model’s icon positioned on the bottle’s entrance. “El Tinieblo’s” foundations are irrevocably heightened with the aim of getting ready this rising model for the worldwide market.”
The post El Tinieblo appeared first on DICKLEUNG DESIGN 2014.
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