Fb continues to be the preferred social community amongst customers aged sixteen by way of 19, however solely about one-half of them are lively, down from 70 % in 2012, in line with the latest findings from GlobalWebIndex.
GWI stated in an e mail to SocialTimes:
This nonetheless provides Fb a notable lead over its rivals (YouTube and Twitter can boast lively utilization charges of round 30 %, whereas Google+ posts a determine nearer one-quarter) nevertheless it’s clearly necessary that two-thirds of juvenile Facebookers within the U.Okay. and U.S. say they’re utilizing the community much less — principally resulting from a scarcity of curiosity or else easy boredom with the location.
The methods by which teenagers are utilizing the community are altering, too. Final month, 4 in 10 teen Facebookers browsed the platform with out contributing — a theme we discover in additional element inside our Passive Facebooking report.
It is the smaller, extra specialised social networks which might be the primary drivers — and beneficiaries — of those developments. Teenagers are considerably extra probably than common to be utilizing Tumblr (15 % are — 3 times as many as who have been lively on the platform in 2012). Instagram has additionally doubled its teen viewers since 2013; virtually one-quarter of teenagers at the moment are utilizing the photograph-sharing service.
The post INFOGRAPHIC: Solely One-Half of Teenagers Are Lively on Fb appeared first on DICKLEUNG DESIGN 2014.

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