Younger pure meals entrepreneur Eric Glandian got here to Chase Design Group for assist kicking his new model up a notch. Impressed by European breakfast meals, Eric launched Zen Monkey, a wholesome and scrumptious new breakfast product, from a cart at farmer’s markets. However when he was picked up by Entire Meals he knew it was time to cease monkeying round and get critical about his branding.
Breakfast Solved! Chase created a brand new emblem and a vibrant, upbeat search for the brand new packaging which included a line extension into a number of new flavors. The colourful new packaging stands out within the crowded yogurt part at Entire Meals, tempting to do this wholesome new breakfast choice.
Explaining the product was a part of the problem. The brand new picture for the model mixes photographic elements with whimsical illustrations to create a recent new look that is wholesome and healthful.
Chase Design Group is a artistic company devoted to attaining shopper success by means of progressive technique and breakthrough design. Our award-profitable work spans analysis, model technique, company and product id design, packaging and retail environments. We craft efficient options which might be compelling to the top shopper and produce tangible outcomes. We expect that is what nice design is all about.
Artistic Path: Margo Chase
Designer:
The post Earlier than & After: Zen Monkey appeared first on DICKLEUNG DESIGN 2014.
沒有留言:
張貼留言