ECOS

Ditch the nasty chemical compounds and go for plant-derived cleansing energy. Earth Pleasant Merchandise®, the corporate behind over one hundred fifty inexperienced family cleansing gadgets, is launching the redesigned line of ECOS that includes a dishwashing cleaning soap and laundry detergent. Working with MetaDesign, the objective was to replace packaging for a extra modern search for the model with out dropping loyal clients. Earth Pleasant Merchandise® has been in enterprise since 1967, and it has turn into a pacesetter within the inexperienced and eco-pleasant cleansing product class.

MetaDesign CEO Alexander Haldemann explains, “It was necessary that the redesigned packaging stand out on the shelf and have interaction each new and present audiences. Finally, we delivered a singular, constant and recognizable look throughout all one hundred fifty merchandise. The brand new packaging organizes product info in a recent and vibrant method, whereas speaking the eagerness for plant-derived elements that buyers have lengthy anticipated from Earth Pleasant Merchandise.”

“With a nod to ECOS’ heritage of success, MetaDesign appeared to refresh a number of key visible parts from the prevailing model within the new packaging. The brand new ECOS emblem and label supply a recent tackle the water theme, which has served as a logo of the corporate’s storied dedication to defending the earth’s most valuable assets. The Earth Pleasant Merchandise firm emblem with the oranges and lemons was stored as a top quality seal of approval, as analysis indicated robust shopper identification with the brand.”

ECOS now has a refreshed but pure look, giving it extra attraction to the fashionable buyer but in addition maintaining the belief of of those that already use the merchandise. It is also simply recognizable and matches the remainder of the merchandise from Earth Pleasant Merchandise®. As a result of it is a inexperienced cleansing merchandise firm, the packaging is recent and errs on the aspect of simplicity whereas nonetheless emphasizing its cleansing energy. Every label options

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