No matter how bored or irritated we might be about the overflow of advertisements around us, public awareness ads still manage to catch our attention.
Many people complain about advertisement agencies that they are only creating ads to increase their client’s profit by making us buy their products or services, but that’s not true for all the ad agencies. There are some ad agencies that hire creative people to produce the effective advertising strategies for public awareness campaigns that force us to hear their voice.
Powerful Public Awareness Ads That’ll Make You Think
These ads are created aiming toward various public interest issues, like human and animal rights, our health, and our responsibility that touches a soft spot in our hearts and forces you to think about them.
#01. Would You Care More If I was a Panda?
Advertising Agency: Ogilvy, Paris, France
#02. What We See When You Smoke.
Advertising Agency: JWT, Atlanta, USA
#03. Stop the violence. Don’t drink and drive.
Advertising Agency: Terremoto Propaganda, Curitiba, Brazil
#04. Victims are people too, just like you and me.
Advertising Agency: Advico Y&R, Zurich, Switzerland
#05. Your Skin Color Shouldn’t Dictate Your Future.
Advertising Agency: Publicis Conseil, Paris, France
#06. Deforestation Continues With The Turn Of A Page.
Advertising Agency: LINKSUS, Beijing, China
#07. Workers are not tools.
Advertising Agency: VVL BBDO, Belgium
#08. Our water is thirsty. Save Water.
Advertising Agency: ROAD Barcelona, Spain
#09. World Wide Fund For Nature: Frightening vs. More Frightening.
Advertising Agency: DDB&CO., Istanbul, Turkey
#10. If you smoke, statistically your story will end 15% before it should.
Advertising Agency: Iris, London, UK
#11. Sexual Predators Can Hide In Your Child’s Smartphone.
Advertising Agency: Herezie, Paris, France
#12. Smoking Causes Premature Aging.
Advertising Agency: Euro RSCG Australia
#13. Slower Is Better.
Advertising Agency: Cramer-Krasselt, Milwaukee, USA
#14. Animal Anti-Cruelty League: Stop the abuse.
Advertising Agency: Lowe Bull, Cape Town, South Africa
#15. Don’t Talk While Driving.
Advertising Agency: Mudra Group, India
#16. Save Paper – Save The Planet.
Advertising Agency: Saatchi & Saatchi, Copenhagen, Denmark
#17. Don’t kill blockbusters. Choose original DVDs over pirated ones.
Advertising Agency: Makani Creatives, Mumbai, India
#18. It’s Not Happening Here, But It’s Happening Now.
Creative/Art director Pius Walker, Amnesty International, Switzerland.
#19. Censorship Tells The Wrong Story.
Advertising Agency: Memac Ogilvy & Mather Dubai, UAE
#20. Air Pollution Kills 60.000 People A Year.
Advertising Agency: unknown
#21. Think Of Both Sides
Advertising Agency: Red Pepper, Ekaterinburg, Russia
#22. Every 60 Seconds a Species Dies Out. Each Minute Counts.
Advertising Agency: Scholz & Friends, Berlin, Germany
#23. Unhate.
Advertising Agency: Fabrica, Italy
#24. Plastic Bags Kill.
Advertising Agency: BBDO Malaysia, MALAYSIA, Kuala Lumpur / Advertising Agency: Duval Guillaume, Belgium
#25. Liking Isn’t Helping. Be A Volunteer. Change A Life.
Advertising Agency: Publicis, Singapore
#26. The longer a child with autism goes without help, the harder they are to reach.
Advertising Agency: CHI & Partners, London, UK
#27. Don’t Buy Exotic Animal Souvenirs.
Advertising Agency: LOWE GGK, Warsaw, Poland
#28. Buckle up. Stay alive.
Advertising Agency: Lg2, Quebec, Canada
#29. When You See A Tuna, Think Panda.
Advertising Agency: Ogilvy & Mather, Singapore
#30. Sleepiness Is Stronger Than You.
Advertising Agency: BBDO Bangkok, Thailand
#31. Keep The Sea Clean because What Goes Around Comes Around.
Advertising Agency: JWT, Dubai, UAE
#32. One Child Is Holding Something That’s Been Banned In America To Protect Them. Guess Which One?
Advertising Agency: Grey, Toronto, Canada
#33. Breast Cancer Awareness Bra.
Advertising Agency: Bolero, Fortaleza, Brazil
#34. You’re Not A Sketch. Say No To Anorexia.
Advertising Agency: Revolution Brasil
#35. Where’s The Pedophile?
Art Director: Michael Arguello, Copywriter: Bassam Tariq, Additional credits: Jason Musante
#36. Deforestation And The Air We Breathe: Act Before It’s Too Late.
Advertising Agency: TBWAPARIS, France
#37. For The Homeless, Every Day Is A Struggle
Advertising Agency: Clemenger BBDO, Melbourne, Australia
#38. Neglected Children Are Made To Feel Invisible. Stop Child Abuse.
Australian Childhood Foundation, JWT Melbourne
#39. The Prvention Beer Mug: Please Don’t Lose Control Over Your Drinking.
Advertising Agency: EURORSCG Prague, Czech Republic
#40. If You Don’t Pick It Up They Will.
Advertising Agency: TBWAHuntLascaris, Johannesburg, South Africa
#41. Tailgating Isn’t Worth It. Give Trucks Room.
Advertising Agency: Amélie Company, Denver, Colorado, USA
#42. See how easy feeding the hungry can be?
Advertising Agency: TBWAHuntLascaris, Johannesburg, South Africa
#43. Women need to be seen as equal.
Advertising Agency: Ogilvy & Mather, Dubai, UAE
#44. Same Pet, Different Owner.
Advertising Agency: TBWA-Santiago Mangada Puno, Philippines
#45. Cancer, which is thrown into your lung by yourself.
Advertising Agency: Dentsu, Beijing, China
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The post 45 Powerful Public Awareness Ads That’ll Make You Think appeared first on DICKLEUNG DESIGN 2014.
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