East London Liquors

East London Liquors labored with company Stranger & Stranger to take the idea of a lifeless horse and create a darkish, classic aesthetic for the corporate’s dry gin, rum and vodka branding.

Impressed by the corporate’s distillery, which is in an previous East London glue manufacturing unit, the design is fortunately not as morbid as the thought suggests. As an alternative, this two-tone, classic design with hand-drawn illustrations has a really hand-made, artisanal really feel to it. The insignia graphics, clear bottle neck and wooden cork and distinctive means through which one label turns into many because of the overlapping shapes are fascinating and set the model aside from different spirits.

“There are many craft stills arising they usually attraction, as this one does, to the youthful locals. To face out amongst all of the competitors we’re all the time looking out for one thing distinctive and actual concerning the individuals or the product. The distillery is about within the previous glue manufacturing unit and so we had to make use of a lifeless horse someplace…” – Stranger & Stranger

The result’s a particularly distinctive and memorable branding expertise (“simply search for the bottle with the lifeless horse”) that displays East London’s industrious previous and the model’s mission to convey handcrafted spirits again to the East Finish.

Company: Stranger & Stranger Client: East London Liquors

Metropolis: New York Nation: U.S.A.

Associated Posts:

• Gray Goose Boulangerie François Camionnette


• Hir House Wine

The post East London Liquors appeared first on DICKLEUNG DESIGN 2014.