The BBC reported on a new study this week that discovered that WhatsApp is the preferred social community, particularly for information consumption, in Qatar. It isn’t that Qatar is not related, although. In line with the BBC report, “smartphone penetration stands at eighty % — the identical as in United Arab Emirates, and the very best on the planet – whereas ninety six % of Qatari households are related to the Web.”
From the study:
Of the eight providers studied, WhatsApp was recognized as Qatar’s main social media service, throughout all teams. Use of this channel consists of the kind of social media conduct discovered (and maybe extra anticipated) on extra conventional networks. This consists of giant-scale group discussions across the information, cooking and faith, via to easy SMS alternative actions.
WhatsApp is utilized by 87 % of Qatar’s complete web inhabitants (expats and Qataris) and ninety seven % of all Qataris who’re on-line.
The analysis additionally revealed that Qataris are extra conscious of newer networks like Snapchat (seventy seven % of Qatari Web customers versus 39 % of expats) and Instagram (ninety seven % versus sixty five %); and that they are typically among the many earliest adopters of those rising social media providers.
This type of analysis amazes me, as a result of I can not consider utilizing messaging apps for something however information alerts and texting pals. “Giant scale group discussions” round present occasions simply seems like Twitter. Not that they are not utilizing Twitter or Instagram, too. They’re. However WhatsApp is the go-to. What is the cultural distinction that makes American social media customers extra more likely to get information from Fb as an alternative of messaging apps? You’ll be able to see a number of the slides from the research under:
New Profession Alternatives Every day: The best …read more
The post WhatsApp Is A Widespread Place to Get Information Alerts appeared first on DICKLEUNG DESIGN 2014.
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