Jolie Fleur

Imagine walking barefoot through the fresh, flower-scented morning dew in a beautiful French vineyard, surrounded by the warm Mediterranean soil. You could almost smell the beauty of it, right?

“Jolie Fleur is a range of organic French wines inspired by the fragrance of the flowers that surround organic vineyards. The flowers serve several purposes: to attract pollinating insects such as bees and butterflies, but also to create biodiversity and act as a gauge for what insects are present in the vineyard.”

The design of Flower Power Organic is classic French floral roses. The vintage like design is bold and attractive and paired with san serif outlined typography giving the design the exact amount of modern touch.

“Jolie Fleur is a brand from Wineworld; as a producer the company is thus eco-certified and of course even the wine producers with whom they collaborate are eco-certified. The intention with these wines is to offer different types of organic wines from different areas in France but under a common brand. Motherland visualised the brand by conveying a strong sense of ecology, authenticity and French tradition. Try Jolie Fleur Corbières with slow food, or Jolie Fleur Sauvignon Blanc with chèvre chaud. Either one just on its own works too. Release date: September 1, 2014″

Designed by: Motherland



Country: Sweden

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