Twitter chief exec Dick Costolo has been chatting with The New York Occasions Journal concerning the firm’s plans to deal with abuse and harassment, drive consumer signups and transfer ahead.
One of the crucial fascinating tidbits within the interview is Costolo’s stance on what he says to individuals he meets who do not use Twitter. Often their place is that they do not have something to tweet. Costolo’s reply: that is advantageous – you do not have to tweet to make use of Twitter.
I meet individuals who say, “Oh, I do not tweet.” I feel there’s nonetheless a false impression that the rationale they’d enroll is to tweet. Once I meet them, I inform them, “No, you do not have to.”
Twitter solely added four million customers within the fourth quarter of 2014, however Costolo is not frightened concerning the social networking website’s lengthy-time period attraction.
Everybody needs to know and keep up-to-date on what’s occurring of their world and be related and know what is going on on. That is what Twitter offers. So I feel that regardless of whether or not you need to tweet, everybody can get worth out of Twitter instantly.
Following his personal comments that Twitter “sucks” at coping with trolls and harassment by itself platform, the CEO reiterated his place that Twitter shall be stepping up and taking extra duty on this concern.
We have all the time taken it significantly. We have drawn a line on what constitutes harassment and abuse. I consider that we’ve not but drawn that line to place the price of coping with harassment on these doing the harassing. It should not be the one that’s being harassed who has to do a variety of work.
Costolo additionally says that he makes use of Twitter “quite a bit” – however very similar to his suggestion above, is not all the time actively tweeting. He’s, nevertheless, “listening and studying and looking” always.
(Supply: The New York Times Magazine. <a
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