In November, U.S. media publishers accounted for 1.four billion complete social actions (likes, feedback, shares, retweets, dislikes), with 687 million from Instagram, 632 million actions from Fb, fifty one million from Twitter, and thirteen million from YouTube (excluding views).
The media publishing business represents 20 % of all actions taken on content material revealed by U.S. manufacturers in November. Complete actions for the media publishing business declined three % in comparison with Oct. 2015, resulting from a ten % lower in social content material.
Of the highest ten, Individuals.com noticed the very best progress in engagement at 19 %, sustaining its quantity 9 spot in November 2015, pushed by progress charges of 21 % on Fb and 22 % on Twitter. Bleacher Report claimed the highest spot on Fb for the second month in a row; and Billboard dominated Twitter engagement, capturing fifty six % extra likes and retweets than some other media writer. Nationwide Geographic held on to the primary spot on Instagram.
Key Engagement Drivers in November
Progress in engagement for Individuals.com was pushed by its 17 % improve in Fb video content material, which drove a 149 % progress in Fb video actions. Individuals.com’s #SexiestManAlive problem captured the very best engagement among the many writer’s posts in November. Fb content material about Paris, Sofia Vergara’s wedding, and a video trailer for Jennifer Gardner’s new movie, “Miracles from Heaven,” additionally have been prime performing posts for the writer.
E! On-line grew engagement by sixteen %, pushed primarily by its 24 % improve in Instagram likes and feedback. The writer’s Instagram posts have been topped by pictures of the Victoria’s Secret Trend Present models and entertainers, “The Starvation Video games” premiere.
Instagram additionally drove Nationwide Geographic Journey’s 9 % progress in complete social actions, growing 9 % in comparison with October. Instagram posts honoring Paris, and photographs contributed
The post Prime 10 Media Publishers for Nov. 2015: Billboard Dominates Twitter Engagement appeared first on DICKLEUNG DESIGN 2014.
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