Calling all burrito fiends! Kathy Lees has created the design for El Sabor Libre, a line of natural, Mexican-impressed burritos, gazpacho, and lime-infused water. Combining simply the correct quantity of enjoyable with a chic, hand-written model identify to deliver us a burrito we will not wait to get our palms on.
“My inspiration for this vary was Mexican wrestling in Spanish (Lucha Libre). The brilliant vibrant and enjoyable Mexican wrestling masks deliver power, enjoyable and vigour to the branding and packaging. The identify ‘El Sabor’ which means to style and ‘Libre’ immediately referencing Mexican wrestling which means free.”
“The typography for the brand ‘El Sabor Libre’ is my very own hand drawn typography. The branding and paintings have been added to varied packaging. A variety of stickers have been created as seals and others to point the contents and flavour of the meals.”
The brilliant, illustrated faces of Mexican wrestlers and components like limes and peppers make the right backdrop for the labels and packaging. The entrance or primary a part of the package deal retains info easy and straightforward to learn. Daring colours are nonetheless included, however in a extra tame method. Star and wrestler stickers are placed on all the merchandise, giving the packaging extra depth and breaking apart the repeating design of the background. This might simply attraction to all ages, thrilling each younger and previous about their dinner decisions with El Sabor Libre.
Designed by Kathy Lees
Nation: Eire
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