Yext, a digital presence administration platform, introduced Monday the rent of Jeffrey Okay. Rohrs, previously of Salesforce, as the corporate’s Chief Advertising Officer.
Rohrs was most just lately the vice chairman of selling insights at Salesforce, having joined the corporate as a part of its $2.5 billion acquisition of ExactTarget in 2013. With ExactTarget, Rohrs helped the corporate transfer from a specialised e-mail advertising answer right into a publicly-traded advertising cloud platform. He additionally created ExactTarget’s Subscribers, Followers and Followers analysis collection.
Yext co-founder and CEO Howard Lerman welcomed Rohrs to the corporate:
Jeff’s power, expertise, and digital advertising experience are an thrilling addition to our staff. His ardour for connecting companies and shoppers in mutually useful methods won’t solely assist propel our progress worldwide but in addition assist form our future.
At Yext, Rohrs will lead the corporate’s international model technique, subject advertising enlargement and demand era initiatives.
Rohrs mentioned in a press launch what he can convey to Yext:
I merely couldn’t be extra excited to hitch the Yext workforce. The corporate’s concentrate on optimizing the moments that matter between brick and mortar shops and cellular shoppers has already yielded a product suite that delivers unparalleled ROI. Strolling the halls at Yext, the spirit of innovation is palpable. It’s an honor to hitch this group, and I can not wait to assist construct international consciousness for a corporation so dedicated to buyer success.
The post Yext Hires Former Salesforce VP Jeffrey Okay. Rohrs as CMO appeared first on DICKLEUNG DESIGN 2014.
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